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This site studioseventyfour.co.uk has the following in the web site, "Freedom through inner strength energy and balance." We noticed that the webpage also stated " Established in Bermondsey Street since 2003, Studio 74 offers a calm and friendly environment where clients can focus and enjoy the unique benefits of Pilates and Gyrotonic equipment sessions." It also stated " Our highly qualified team work tirelessly to achieve optimum results of Clients well-being or rehabilitation. Are registered trademarks of Gyrotonic Sales Corporation and used with their permission." The header had Bermondsey Street as the highest ranking keyword. It was followed by London, SE1, and Studio74 which isn't as ranked as highly as Bermondsey Street. The next words the site used was Gyrotonic. Pilates was also included but might not be understood by web crawlers.